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Berliet was a French manufacturer of automobiles, buses, trucks and military autos among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a new five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired through Renault in 1974 and merged with Saviem in a new Renault Trucks firm in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started the experiments with automobiles inside 1894. Some single-cylinder cars had been followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte throughout Lyon. Berliet started to construct four-cylinder automobiles featured by the honeycomb radiator and aluminum chassis frame was used as an alternative to wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model to the American Locomotive Company.

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Before World War I, Berliet offered a array of models from 8 CURRICULUM VITAE to 60 CV. The main models acquired four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc design (12 CV) had been produced between 1910 as well as 1912. From 1912, six-cylinder models were created upon individual orders solely.The First World War generated a massive increase successful. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands for the factory's capacity, necessitating major investment with production plant and manufacturing facility space.In 1915 a 400 hectare site was bought between Vénissieux et Saint-Priest in order to build a new key factory.The Berliet CBA grew to be the iconic truck within the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 load Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of which were leaving the plant every day. Under license from Renault, Berliet were also making shells and battle tanks currently. The number of staff employed increased to 3, 150.By 1917 the importance of annual turnover got multiplied fourfold since the start of the war, and a new appropriate structure was deemed correct. The company became the Société anonyme des Vehicles Marius Berliet.Following your war the manufacturer reoriented component of its production back for you to passenger cars, but Berliet nevertheless identified themselves with excess ability, as the army was don't buying all the pickups the factory could generate, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to make just a single kind of truck and a single style of car, which represented a leaving from his pre-war market place strategy. The single truck on what Berliet focused was the particular 5 ton CBA that had served the world so well during the actual war.

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The passenger car for being produced, exhibited on the Berliet stand with the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern physical appearance. Marius Berliet was not just one to miss a technique: rather than devote occasion and engineering talent to creating a new car for the new decade, he obtained and replicated an American Dodge. The Dodge was once robust, and the Berliet content was well received within March 1919 when the idea had its first public outing, locally, at the Lyon Business Fair. The headlights were mounted unusually high along with the simple disc wheels had been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used within the car's construction was of the same quality as the North american steel used for the actual Dodge, and this resulted in series problems with the early customers of your "Berliet Type VB" and serious reputational destruction of the company.

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The factory had been set up to develop the "Berliet Type VB" at the rate of 100 cars daily which would have been an ambitious target within any circumstances. The rapid drop-off sought after for what during this period was the manufacturer's solely passenger car model that followed the quality issues plunged the business into financial difficulties, with losses of fifty-five million francs recorded in a year. Survival was in hesitation, and Berliet was put in judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable to pay off all the company's creditors along with the firm therefore fell in the hands of the finance institutions. Berliet was nevertheless competent to retain operational control. During the ensuring few years, supported by a sustained recovery widely used that in turn reflected a powerful model strategy after 1922, Berliet was able to settle his debtors and, in 1929, to regain financial control over the business from the banking companies.

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