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Berliet was a French manufacturer connected with automobiles, buses, trucks and military autos among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it absolutely was put into 'administration sequestre' it had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired simply by Renault in 1974 and also merged with Saviem in to a new Renault Trucks company in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his experiments with automobiles inside 1894. Some single-cylinder cars had been followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte in Lyon. Berliet started to develop four-cylinder automobiles featured by a honeycomb radiator and aluminum chassis frame was used rather then wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model on the American Locomotive Company.

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Before World War I, Berliet offered a choice of models from 8 CONTINUE to 60 CV. The main models got four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc model (12 CV) seemed to be produced between 1910 and also 1912. From 1912, six-cylinder models were created upon individual orders simply.The First World War concluded in a massive increase popular. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands within the factory's capacity, necessitating major investment throughout production plant and manufacturer space.In 1915 a 400 hectare site was acquired between Vénissieux et Saint-Priest so as to build a new principal factory.The Berliet CBA started to be the iconic truck around the Voie Sacrée, supplying the battle entrance at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the particular French army. During 1916 40 of them were leaving the plant everyday. Under license from Renault, Berliet were also creating shells and battle tanks presently. The number of workers employed increased to 3, 150.By 1917 the benefit of annual turnover had multiplied fourfold since the beginning of the war, and a new lawful structure was deemed correct. The company became this Société anonyme des Vehicles Marius Berliet.After the war the manufacturer reoriented part of its production back for you to passenger cars, but Berliet nevertheless found themselves with excess ability, as the army was no longer buying all the vans the factory could make, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to generate just a single form of truck and a single sort of car, which represented a starting from his pre-war current market strategy. The single truck which Berliet focused was the 5 ton CBA that had served the nation so well during this war.

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The passenger car to get produced, exhibited on the Berliet stand with the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern visual appeal. Marius Berliet was probably none to miss a technique: rather than devote period and engineering talent to developing a new car for the new decade, he obtained and ripped an American Dodge. The Dodge was famously robust, and the Berliet replicate was well received throughout March 1919 when this had its first open outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high and also the simple disc wheels have been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in April 1919. Unfortunately, however, the Berliet engineers failed to ensure that the steel used within the car's construction was on the same quality as the North american steel used for the particular Dodge, and this resulted in series problems for the early customers of the actual "Berliet Type VB" and serious reputational destruction of the company.

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The factory were being set up to generate the "Berliet Type VB" in the rate of 100 cars per day which would have recently been an ambitious target within any circumstances. The rapid drop-off successful for what at this stage was the manufacturer's just passenger car model that followed the standard issues plunged the business into financial difficulties, with losses of second there’s 55 million francs recorded available as one year. Survival was in doubt, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable to pay off all the company's creditors and the firm therefore fell in the hands of the financial institutions. Berliet was nevertheless capable of retain operational control. During the ensuring ten years, supported by a sustained recovery widely used that in turn reflected a simple yet effective model strategy after 1922, Berliet was able in order to his debtors and, in 1929, to regain financial control on the business from the banking institutions.

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