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Berliet ended up being a French manufacturer of automobiles, buses, trucks and military autos among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a new five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired simply by Renault in 1974 along with merged with Saviem right into a new Renault Trucks business in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his or her experiments with automobiles with 1894. Some single-cylinder cars have been followed in 1900 with a twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte in Lyon. Berliet started to assemble four-cylinder automobiles featured by way of honeycomb radiator and metallic chassis frame was used instead of wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model on the American Locomotive Company.

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Prior to World War I, Berliet offered a selection of models from 8 CONTINUE to 60 CV. The main models got four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc style (12 CV) ended up being produced between 1910 and also 1912. From 1912, six-cylinder models were made upon individual orders solely.The First World War resulted in a massive increase popular. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands about the factory's capacity, necessitating major investment throughout production plant and factory space.In 1915 a four hundred hectare site was bought between Vénissieux et Saint-Priest so as to build a new major factory.The Berliet CBA grew to become the iconic truck about the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by the particular French army. During 1916 40 of these were leaving the plant each day. Under license from Renault, Berliet were also providing shells and battle tanks at this time. The number of employees employed increased to 3, 150.By 1917 the value of annual turnover had multiplied fourfold since the beginning of the war, and a new appropriate structure was deemed ideal. The company became the particular Société anonyme des Autos Marius Berliet.Following war the manufacturer reoriented a part of its production back to be able to passenger cars, but Berliet nevertheless identified themselves with excess volume, as the army was not buying all the pickup trucks the factory could generate, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to produce just a single sort of truck and a single style of car, which represented a leaving from his pre-war industry strategy. The single truck where Berliet focused was the 5 ton CBA that had served the world so well during your war.

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The passenger car for being produced, exhibited on the Berliet stand with the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern visual appeal. Marius Berliet was not one to miss a technique: rather than devote period and engineering talent to developing a new car for the brand new decade, he obtained and ripped an American Dodge. The Dodge was notoriously robust, and the Berliet copy was well received throughout March 1919 when it had its first community outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high and also the simple disc wheels had been large, giving the car a nice "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used within the car's construction was in the same quality as the United states steel used for this Dodge, and this resulted in series problems for your early customers of the actual "Berliet Type VB" and serious reputational problems for the company.

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RETRO] Les autocars Citroën

The factory have been set up to produce the "Berliet Type VB" on the rate of 100 cars each day which would have recently been an ambitious target beneath any circumstances. The rapid drop-off successful for what at this stage was the manufacturer's simply passenger car model that followed the standard issues plunged the business into financial difficulties, with losses of 55 million francs recorded in a year. Survival was in doubt, and Berliet was put into judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable to pay off all the company's creditors and the firm therefore fell into your hands of the banking institutions. Berliet was nevertheless capable to retain operational control. During the ensuring few years, supported by a sustained recovery successful that in turn reflected a good model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control over the business from the financial institutions.

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