Fondation de l’automobile Marius Berliet VerdunMeuse.fr

Berliet has been a French manufacturer involving automobiles, buses, trucks and military autos among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it absolutely was put into 'administration sequestre' it was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired simply by Renault in 1974 as well as merged with Saviem in to a new Renault Trucks company in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his / her experiments with automobiles in 1894. Some single-cylinder cars were followed in 1900 by the twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte inside Lyon. Berliet started to develop four-cylinder automobiles featured with a honeycomb radiator and aluminum chassis frame was used as an alternative to wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model to the American Locomotive Company.

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Before World War I, Berliet offered a choice of models from 8 CONTINUE to 60 CV. The main models had four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc style (12 CV) ended up being produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders simply.The First World War generated a massive increase successful. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands about the factory's capacity, necessitating major investment with production plant and manufacturing plant space.In 1915 a 500 hectare site was obtained between Vénissieux et Saint-Priest so as to build a new main factory.The Berliet CBA became the iconic truck around the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 advisors were leaving the plant everyday. Under license from Renault, Berliet were also producing shells and battle tanks right now. The number of personnel employed increased to 3, 150.By 1917 the benefit of annual turnover had multiplied fourfold since the start of the war, and a new legal structure was deemed ideal. The company became the particular Société anonyme des Motor vehicles Marius Berliet.Following your war the manufacturer reoriented component of its production back for you to passenger cars, but Berliet nevertheless located themselves with excess potential, as the army was no longer buying all the pickups the factory could make, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to make just a single form of truck and a single type of car, which represented a travel from his pre-war current market strategy. The single truck on what Berliet focused was the particular 5 ton CBA that had served the media so well during this war.

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The passenger car to become produced, exhibited on the Berliet stand on the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern overall look. Marius Berliet was it's unlikely that any to miss a tip: rather than devote time period and engineering talent to developing a new car for the revolutionary decade, he obtained and cloned an American Dodge. The Dodge was once robust, and the Berliet replicate was well received with March 1919 when it had its first general public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high along with the simple disc wheels had been large, giving the car a nice "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used inside the car's construction was in the same quality as the American steel used for this Dodge, and this resulted in series problems with the early customers of the actual "Berliet Type VB" and serious reputational problems for the company.

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The factory were being set up to produce the "Berliet Type VB" in the rate of 100 cars daily which would have been an ambitious target beneath any circumstances. The rapid drop-off successful for what at this stage was the manufacturer's just passenger car model that followed the high quality issues plunged the company into financial difficulties, with losses of 55 million francs recorded available as one year. Survival was in question, and Berliet was put in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to pay off all the company's creditors plus the firm therefore fell into your hands of the banking institutions. Berliet was nevertheless in a position to retain operational control. During the ensuring ten years, supported by a sustained recovery sought after that in turn reflected a good model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control in the business from the financial institutions.

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