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Berliet ended up being a French manufacturer regarding automobiles, buses, trucks and military cars among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it absolutely was in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by means of Renault in 1974 as well as merged with Saviem right new Renault Trucks corporation in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles inside 1894. Some single-cylinder cars were being followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte inside Lyon. Berliet started to build four-cylinder automobiles featured with a honeycomb radiator and metal chassis frame was used rather then wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model on the American Locomotive Company.

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Before World War I, Berliet offered a choice of models from 8 CV to 60 CV. The main models received four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc product (12 CV) seemed to be produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders simply.The First World War triggered a massive increase successful. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands on the factory's capacity, necessitating major investment throughout production plant and manufacturing facility space.In 1915 a 300 hectare site was acquired between Vénissieux et Saint-Priest so that you can build a new major factory.The Berliet CBA started to be the iconic truck on the Voie Sacrée, supplying the battle entrance at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of these were leaving the plant every day. Under license from Renault, Berliet were also creating shells and battle tanks presently. The number of staff employed increased to 3, 150.By 1917 the benefit of annual turnover had multiplied fourfold since the start of the war, and a new legal structure was deemed appropriate. The company became this Société anonyme des Motor vehicles Marius Berliet.Following the war the manufacturer reoriented section of its production back to passenger cars, but Berliet nevertheless observed themselves with excess capability, as the army was no longer buying all the trucks the factory could make, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to produce just a single sort of truck and a single form of car, which represented a travel from his pre-war market place strategy. The single truck where Berliet focused was this 5 ton CBA that had served the country so well during your war.

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The passenger car for being produced, exhibited on the Berliet stand with the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern look. Marius Berliet was not one to miss a trick: rather than devote period and engineering talent to making a new car for the revolutionary decade, he obtained and ripped an American Dodge. The Dodge was famously robust, and the Berliet copy was well received in March 1919 when that had its first general public outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high as well as the simple disc wheels have been large, giving the car a nice "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used within the car's construction was with the same quality as the American steel used for the Dodge, and this resulted in series problems for your early customers of the actual "Berliet Type VB" and serious reputational problems for the company.

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The factory had been set up to develop the "Berliet Type VB" with the rate of 100 cars every day which would have already been an ambitious target within any circumstances. The rapid drop-off widely used for what during this period was the manufacturer's solely passenger car model that followed the quality issues plunged the business into financial difficulties, with losses of 55 million francs recorded in one year. Survival was in skepticism, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to settle all the company's creditors and also the firm therefore fell to the hands of the banking institutions. Berliet was nevertheless able to retain operational control. During the ensuring few years, supported by a sustained recovery in demand that in turn reflected a powerful model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control in the business from the financial institutions.

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