Berliet was a French manufacturer regarding automobiles, buses, trucks and military vehicles among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired through Renault in 1974 along with merged with Saviem into a new Renault Trucks firm in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his experiments with automobiles inside 1894. Some single-cylinder cars had been followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte inside Lyon. Berliet started to create four-cylinder automobiles featured by way of honeycomb radiator and steel chassis frame was used instead of wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards the American Locomotive Company.
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Previous to World War I, Berliet offered a choice of models from 8 RESUME to 60 CV. The main models had four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc style (12 CV) was produced between 1910 and 1912. From 1912, six-cylinder models were produced upon individual orders merely.The First World War concluded in a massive increase widely used. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands about the factory's capacity, necessitating major investment throughout production plant and manufacturer space.In 1915 a 600 hectare site was acquired between Vénissieux et Saint-Priest so that you can build a new key factory.The Berliet CBA started to be the iconic truck around the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by your French army. During 1916 40 of them were leaving the plant everyday. Under license from Renault, Berliet were also generating shells and battle tanks currently. The number of individuals employed increased to 3, 150.By 1917 the worth of annual turnover experienced multiplied fourfold since the start of the war, and a new legitimate structure was deemed proper. The company became your Société anonyme des Vehicles Marius Berliet.Following the war the manufacturer reoriented part of its production back to be able to passenger cars, but Berliet nevertheless located themselves with excess capacity, as the army was no more buying all the pickups the factory could make, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to produce just a single style of truck and a single form of car, which represented a leaving from his pre-war market strategy. The single truck where Berliet focused was the actual 5 ton CBA that had served the nation so well during your war.
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The passenger car for being produced, exhibited on the Berliet stand in the 15th Paris Motor Demonstrate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern look. Marius Berliet was not merely one to miss a trick: rather than devote occasion and engineering talent to creating a new car for the new decade, he obtained and copied an American Dodge. The Dodge was famously robust, and the Berliet backup was well received throughout March 1919 when that had its first community outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high as well as the simple disc wheels have been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the price of just 11, 800 francs in April 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used in the car's construction was on the same quality as the Us steel used for this Dodge, and this resulted in series problems to the early customers of your "Berliet Type VB" and serious reputational problems for the company.
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The factory were being set up to develop the "Berliet Type VB" at the rate of 100 cars on a daily basis which would have recently been an ambitious target under any circumstances. The rapid drop-off in demand for what at this stage was the manufacturer's just passenger car model that followed the quality issues plunged the small business into financial difficulties, with losses of fifty five million francs recorded in one year. Survival was in doubt, and Berliet was put in judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable to repay all the company's creditors along with the firm therefore fell in the hands of the financial institutions. Berliet was nevertheless capable of retain operational control. During the ensuring decade, supported by a sustained recovery widely used that in turn reflected a powerful model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control within the business from the banking companies.
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