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Berliet ended up being a French manufacturer associated with automobiles, buses, trucks and military vehicles among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it absolutely was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 in addition to merged with Saviem right new Renault Trucks firm in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his experiments with automobiles throughout 1894. Some single-cylinder cars were being followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte within Lyon. Berliet started to develop four-cylinder automobiles featured by the honeycomb radiator and steel chassis frame was used as opposed to wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model towards the American Locomotive Company.

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Ahead of World War I, Berliet offered a range of models from 8 CV to 60 CV. The main models experienced four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc type (12 CV) had been produced between 1910 along with 1912. From 1912, six-cylinder models were manufactured upon individual orders just.The First World War generated a massive increase widely used. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands around the factory's capacity, necessitating major investment in production plant and factory space.In 1915 a four hundred hectare site was bought between Vénissieux et Saint-Priest as a way to build a new main factory.The Berliet CBA became the iconic truck about the Voie Sacrée, supplying the battle entrance at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 advisors were leaving the plant every day. Under license from Renault, Berliet were also producing shells and battle tanks at the moment. The number of individuals employed increased to 3, 150.By 1917 the worth of annual turnover experienced multiplied fourfold since the start of the war, and a new authorized structure was deemed appropriate. The company became the Société anonyme des Autos Marius Berliet.Following war the manufacturer reoriented portion of its production back to be able to passenger cars, but Berliet nevertheless observed themselves with excess volume, as the army was don't buying all the trucks the factory could generate, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to produce just a single type of truck and a single type of car, which represented a journeying from his pre-war market strategy. The single truck where Berliet focused was your 5 ton CBA that had served the nation so well during the particular war.

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The passenger car to get produced, exhibited on the Berliet stand for the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern look. Marius Berliet was not one to miss a key: rather than devote time period and engineering talent to creating a new car for the newest decade, he obtained and replicated an American Dodge. The Dodge was once robust, and the Berliet duplicate was well received throughout March 1919 when that had its first open public outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high along with the simple disc wheels have been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to ensure that the steel used in the car's construction was in the same quality as the Us steel used for the particular Dodge, and this resulted in series problems for your early customers of the particular "Berliet Type VB" and serious reputational problems for the company.

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The factory ended up set up to generate the "Berliet Type VB" on the rate of 100 cars every day which would have been recently an ambitious target below any circumstances. The rapid drop-off successful for what at this point was the manufacturer's simply passenger car model that followed the high quality issues plunged the enterprise into financial difficulties, with losses of fityfive million francs recorded in a year. Survival was in uncertainty, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable to all the company's creditors and also the firm therefore fell in the hands of the banking institutions. Berliet was nevertheless capable of retain operational control. During the ensuring ten years, supported by a sustained recovery in demand that in turn reflected a powerful model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control over the business from the banks.

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