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Berliet seemed to be a French manufacturer involving automobiles, buses, trucks and military autos among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 along with merged with Saviem right into a new Renault Trucks organization in 1978. The Berliet marque was phased out by 1980.Marius Berliet started the experiments with automobiles inside 1894. Some single-cylinder cars ended up followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte in Lyon. Berliet started to build four-cylinder automobiles featured by way of honeycomb radiator and steel chassis frame was used instead of wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model towards American Locomotive Company.

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Previous to World War I, Berliet offered a choice of models from 8 COMPREHENSIVE RESUME to 60 CV. The main models had four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc design (12 CV) was produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders simply.The First World War triggered a massive increase successful. Berliet, like Renault and Latil, produced trucks for the French army. The military orders placed major demands around the factory's capacity, necessitating major investment in production plant and manufacturing plant space.In 1915 a 500 hectare site was purchased between Vénissieux et Saint-Priest to be able to build a new main factory.The Berliet CBA grew to be the iconic truck within the Voie Sacrée, supplying the battle entrance at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of these were leaving the plant daily. Under license from Renault, Berliet were also making shells and battle tanks presently. The number of staff employed increased to 3, 150.By 1917 the worth of annual turnover had multiplied fourfold since the start of the war, and a new legitimate structure was deemed suitable. The company became the Société anonyme des Cars Marius Berliet.As soon as the war the manufacturer reoriented a part of its production back in order to passenger cars, but Berliet nevertheless found themselves with excess ability, as the army was will no longer buying all the vans the factory could make, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to create just a single sort of truck and a single style of car, which represented a starting from his pre-war market place strategy. The single truck what is the best Berliet focused was the 5 ton CBA that had served the media so well during the actual war.

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The passenger car for being produced, exhibited on the Berliet stand with the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern overall look. Marius Berliet was not merely one to miss a strategy: rather than devote time and engineering talent to creating a new car for the modern decade, he obtained and replicated an American Dodge. The Dodge was famously robust, and the Berliet replicate was well received within March 1919 when this had its first community outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high plus the simple disc wheels were large, giving the car a pleasing "no nonsense" look. Particularly attractive was the price of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to ensure that the steel used from the car's construction was in the same quality as the Us steel used for this Dodge, and this resulted in series problems to the early customers of the particular "Berliet Type VB" and serious reputational destruction of the company.

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The factory have been set up to develop the "Berliet Type VB" on the rate of 100 cars each day which would have already been an ambitious target below any circumstances. The rapid drop-off popular for what at this point was the manufacturer's only passenger car model that followed the quality issues plunged the business into financial difficulties, with losses of second there’s 55 million francs recorded in one year. Survival was in uncertainty, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable to settle all the company's creditors and also the firm therefore fell into the hands of the banking institutions. Berliet was nevertheless capable to retain operational control. During the ensuring ten years, supported by a sustained recovery sought after that in turn reflected a simple yet effective model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control on the business from the banking institutions.

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