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Berliet had been a French manufacturer regarding automobiles, buses, trucks and military vehicles among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it absolutely was in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by Renault in 1974 and merged with Saviem into a new Renault Trucks company in 1978. The Berliet marque was phased out by 1980.Marius Berliet started their experiments with automobiles inside 1894. Some single-cylinder cars were being followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte throughout Lyon. Berliet started to assemble four-cylinder automobiles featured by the honeycomb radiator and material chassis frame was used as an alternative to wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the driving licence for manufacturing his model towards the American Locomotive Company.

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Ahead of World War I, Berliet offered a variety of models from 8 COMPREHENSIVE RESUME to 60 CV. The main models got four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc product (12 CV) was produced between 1910 along with 1912. From 1912, six-cylinder models were produced upon individual orders simply.The First World War resulted in a massive increase sought after. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands around the factory's capacity, necessitating major investment inside production plant and manufacturing facility space.In 1915 a 300 hectare site was purchased between Vénissieux et Saint-Priest as a way to build a new key factory.The Berliet CBA grew to become the iconic truck around the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 advisors were leaving the plant daily. Under license from Renault, Berliet were also providing shells and battle tanks right now. The number of workers employed increased to 3, 150.By 1917 the value of annual turnover had multiplied fourfold since the beginning of the war, and a new authorized structure was deemed proper. The company became the Société anonyme des Vehicles Marius Berliet.After the war the manufacturer reoriented section of its production back in order to passenger cars, but Berliet nevertheless identified themselves with excess capability, as the army was not buying all the pickup trucks the factory could make, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to create just a single type of truck and a single sort of car, which represented a journeying from his pre-war market place strategy. The single truck what is the best Berliet focused was this 5 ton CBA that had served the media so well during the actual war.

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The passenger car to be produced, exhibited on the Berliet stand in the 15th Paris Motor Demonstrate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern look. Marius Berliet was not one to miss a key: rather than devote moment and engineering talent to possessing a new car for the modern decade, he obtained and copied an American Dodge. The Dodge was notoriously robust, and the Berliet backup was well received throughout March 1919 when this had its first community outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high and the simple disc wheels had been large, giving the car a nice "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used inside car's construction was from the same quality as the American steel used for your Dodge, and this resulted in series problems for that early customers of your "Berliet Type VB" and serious reputational injury to the company.

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The factory have been set up to produce the "Berliet Type VB" on the rate of 100 cars each day which would have also been an ambitious target beneath any circumstances. The rapid drop-off successful for what at this stage was the manufacturer's merely passenger car model that followed the coffee quality issues plunged the company into financial difficulties, with losses of fifty-five million francs recorded in one year. Survival was in skepticism, and Berliet was put in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to repay all the company's creditors and the firm therefore fell to the hands of the finance institutions. Berliet was nevertheless able to retain operational control. During the ensuring 10 years, supported by a sustained recovery popular that in turn reflected a highly effective model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control in the business from the banks.

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