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Berliet ended up being a French manufacturer involving automobiles, buses, trucks and military motor vehicles among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' ıt had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired through Renault in 1974 as well as merged with Saviem right into a new Renault Trucks corporation in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles inside 1894. Some single-cylinder cars had been followed in 1900 with a twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte in Lyon. Berliet started to construct four-cylinder automobiles featured by way of honeycomb radiator and material chassis frame was used as an alternative to wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model towards American Locomotive Company.

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Just before World War I, Berliet offered a selection of models from 8 CONTINUE to 60 CV. The main models received four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc style (12 CV) seemed to be produced between 1910 and also 1912. From 1912, six-cylinder models were created upon individual orders just.The First World War concluded in a massive increase widely used. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands for the factory's capacity, necessitating major investment with production plant and manufacturing area space.In 1915 a 400 hectare site was obtained between Vénissieux et Saint-Priest so as to build a new principal factory.The Berliet CBA evolved into the iconic truck around the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 of which were leaving the plant on a daily basis. Under license from Renault, Berliet were also providing shells and battle tanks at this time. The number of staff employed increased to 3, 150.By 1917 the benefit of annual turnover received multiplied fourfold since the beginning of the war, and a new authorized structure was deemed proper. The company became this Société anonyme des Autos Marius Berliet.Following your war the manufacturer reoriented a part of its production back to be able to passenger cars, but Berliet nevertheless identified themselves with excess ability, as the army was not buying all the pickup trucks the factory could develop, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to generate just a single style of truck and a single style of car, which represented a starting from his pre-war marketplace strategy. The single truck which Berliet focused was the particular 5 ton CBA that had served the media so well during this war.

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The passenger car to get produced, exhibited on the Berliet stand for the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern physical appearance. Marius Berliet was not merely one to miss a tip: rather than devote moment and engineering talent to creating a new car for the new decade, he obtained and cloned an American Dodge. The Dodge was notoriously robust, and the Berliet backup was well received within March 1919 when this had its first open public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high and also the simple disc wheels had been large, giving the car a nice "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used within the car's construction was from the same quality as the North american steel used for your Dodge, and this resulted in series problems for your early customers of this "Berliet Type VB" and serious reputational destruction of the company.

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The factory were being set up to develop the "Berliet Type VB" for the rate of 100 cars on a daily basis which would have recently been an ambitious target below any circumstances. The rapid drop-off popular for what at this point was the manufacturer's merely passenger car model that followed the coffee quality issues plunged the enterprise into financial difficulties, with losses of 55 million francs recorded in a year. Survival was in doubt, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to repay all the company's creditors as well as the firm therefore fell into the hands of the financial institutions. Berliet was nevertheless able to retain operational control. During the ensuring ten years, supported by a sustained recovery popular that in turn reflected a highly effective model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control over the business from the banking companies.

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