La villa Berliet Fondation Berliet

Berliet ended up being a French manufacturer regarding automobiles, buses, trucks and military automobiles among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it was put into 'administration sequestre' it absolutely was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by means of Renault in 1974 in addition to merged with Saviem right new Renault Trucks firm in 1978. The Berliet marque was phased out by 1980.Marius Berliet started the experiments with automobiles in 1894. Some single-cylinder cars were followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte with Lyon. Berliet started to create four-cylinder automobiles featured by a honeycomb radiator and aluminum chassis frame was used instead of wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model towards the American Locomotive Company.

Berliet – Affiches et publicités Fondation Berliet

Ahead of World War I, Berliet offered a range of models from 8 CURRICULUM VITAE to 60 CV. The main models had four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc type (12 CV) ended up being produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders just.The First World War triggered a massive increase widely used. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands around the factory's capacity, necessitating major investment with production plant and manufacturing plant space.In 1915 a 400 hectare site was ordered between Vénissieux et Saint-Priest so as to build a new key factory.The Berliet CBA became the iconic truck for the Voie Sacrée, supplying the battle entrance at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the particular French army. During 1916 40 ones were leaving the plant everyday. Under license from Renault, Berliet were also making shells and battle tanks at this time. The number of employees employed increased to 3, 150.By 1917 the worth of annual turnover got multiplied fourfold since the beginning of the war, and a new authorized structure was deemed suitable. The company became your Société anonyme des Automobiles Marius Berliet.As soon as the war the manufacturer reoriented component of its production back to passenger cars, but Berliet nevertheless identified themselves with excess volume, as the army was no longer buying all the trucks the factory could make, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to provide just a single form of truck and a single kind of car, which represented a leaving from his pre-war industry strategy. The single truck where Berliet focused was the 5 ton CBA that had served the media so well during this war.

Berliet – T100 n°1 Fondation Berliet

The passenger car for being produced, exhibited on the Berliet stand at the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern visual appeal. Marius Berliet was not one to miss a tip: rather than devote moment and engineering talent to possessing a new car for the new decade, he obtained and cloned an American Dodge. The Dodge was once robust, and the Berliet duplicate was well received with March 1919 when the idea had its first open outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high along with the simple disc wheels had been large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used from the car's construction was with the same quality as the United states steel used for the particular Dodge, and this resulted in series problems to the early customers of the "Berliet Type VB" and serious reputational injury to the company.

PHOTO FONDATION MARIUS BERLIET

Fondation Berliet

The factory ended up set up to generate the "Berliet Type VB" at the rate of 100 cars daily which would have recently been an ambitious target within any circumstances. The rapid drop-off in demand for what at this time was the manufacturer's just passenger car model that followed the standard issues plunged the small business into financial difficulties, with losses of fityfive million francs recorded in a year. Survival was in question, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% on the share capital, but was unable in order to all the company's creditors along with the firm therefore fell in the hands of the finance institutions. Berliet was nevertheless competent to retain operational control. During the ensuring several years, supported by a sustained recovery popular that in turn reflected a good model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control in the business from the banks.

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