Berliet had been a French manufacturer connected with automobiles, buses, trucks and military cars among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when ıt had been put into 'administration sequestre' it absolutely was in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by simply Renault in 1974 and also merged with Saviem in a new Renault Trucks organization in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his / her experiments with automobiles inside 1894. Some single-cylinder cars were being followed in 1900 by the twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte with Lyon. Berliet started to build four-cylinder automobiles featured by way of honeycomb radiator and metallic chassis frame was used instead of wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model on the American Locomotive Company.
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Previous to World War I, Berliet offered a variety of models from 8 CURRICULUM VITAE to 60 CV. The main models acquired four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc type (12 CV) seemed to be produced between 1910 and 1912. From 1912, six-cylinder models were built upon individual orders just.The First World War led to a massive increase in demand. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands about the factory's capacity, necessitating major investment throughout production plant and manufacturing area space.In 1915 a 300 hectare site was purchased between Vénissieux et Saint-Priest to be able to build a new major factory.The Berliet CBA became the iconic truck for the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 of which were leaving the plant everyday. Under license from Renault, Berliet were also making shells and battle tanks at the moment. The number of staff employed increased to 3, 150.By 1917 the benefit of annual turnover had multiplied fourfold since the beginning of the war, and a new authorized structure was deemed ideal. The company became this Société anonyme des Automobiles Marius Berliet.Following war the manufacturer reoriented part of its production back to passenger cars, but Berliet nevertheless found themselves with excess ability, as the army was no longer buying all the vans the factory could produce, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to make just a single kind of truck and a single kind of car, which represented a starting from his pre-war market strategy. The single truck on which Berliet focused was the actual 5 ton CBA that had served the world so well during the particular war.
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The passenger car for being produced, exhibited on the Berliet stand on the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern appearance. Marius Berliet was probably none to miss a strategy: rather than devote time and engineering talent to having a new car for the new decade, he obtained and copied an American Dodge. The Dodge was once robust, and the Berliet content was well received within March 1919 when this had its first public outing, locally, at the Lyon Business Fair. The headlights were mounted unusually high and also the simple disc wheels were being large, giving the car a nice "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used in the car's construction was with the same quality as the United states steel used for the actual Dodge, and this resulted in series problems for that early customers of this "Berliet Type VB" and serious reputational problems for the company.
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Hourtoule : transport de voyageurs en cars et autobus.
The factory ended up set up to create the "Berliet Type VB" with the rate of 100 cars daily which would have already been an ambitious target beneath any circumstances. The rapid drop-off sought after for what during this period was the manufacturer's solely passenger car model that followed the product quality issues plunged the organization into financial difficulties, with losses of fifty-five million francs recorded in a year. Survival was in question, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable to settle all the company's creditors along with the firm therefore fell in the hands of the financial institutions. Berliet was nevertheless in a position to retain operational control. During the ensuring several years, supported by a sustained recovery popular that in turn reflected an effective model strategy after 1922, Berliet was able to settle his debtors and, in 1929, to regain financial control on the business from the finance institutions.
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