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Berliet seemed to be a French manufacturer of automobiles, buses, trucks and military autos among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it was put into 'administration sequestre' it was in private ownership until 1967 when it then became part of Citroën, and subsequently acquired through Renault in 1974 as well as merged with Saviem in to a new Renault Trucks business in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started their experiments with automobiles in 1894. Some single-cylinder cars were followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte with Lyon. Berliet started to create four-cylinder automobiles featured by way of a honeycomb radiator and aluminum chassis frame was used instead of wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model towards the American Locomotive Company.

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Just before World War I, Berliet offered a range of models from 8 CONTINUE to 60 CV. The main models had four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc model (12 CV) seemed to be produced between 1910 and 1912. From 1912, six-cylinder models were manufactured upon individual orders only.The First World War triggered a massive increase popular. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands on the factory's capacity, necessitating major investment with production plant and manufacturing facility space.In 1915 a 300 hectare site was obtained between Vénissieux et Saint-Priest in order to build a new main factory.The Berliet CBA started to be the iconic truck for the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by the particular French army. During 1916 40 ones were leaving the plant every day. Under license from Renault, Berliet were also generating shells and battle tanks presently. The number of workers employed increased to 3, 150.By 1917 the worth of annual turnover experienced multiplied fourfold since the beginning of the war, and a new lawful structure was deemed ideal. The company became the actual Société anonyme des Cars Marius Berliet.As soon as the war the manufacturer reoriented section of its production back for you to passenger cars, but Berliet nevertheless discovered themselves with excess volume, as the army was don't buying all the trucks the factory could create, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to provide just a single form of truck and a single style of car, which represented a departure from his pre-war current market strategy. The single truck on which Berliet focused was the 5 ton CBA that had served the media so well during the actual war.

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The passenger car being produced, exhibited on the Berliet stand for the 15th Paris Motor Demonstrate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern appearance. Marius Berliet was it's unlikely that any to miss a technique: rather than devote period and engineering talent to having a new car for the brand new decade, he obtained and replicated an American Dodge. The Dodge was notoriously robust, and the Berliet content was well received in March 1919 when that had its first community outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high along with the simple disc wheels have been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used within the car's construction was from the same quality as the Us steel used for your Dodge, and this resulted in series problems to the early customers of the actual "Berliet Type VB" and serious reputational injury to the company.

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La Studebaker Starliner 19531955 en miniatures Page : 1357

The factory ended up set up to generate the "Berliet Type VB" for the rate of 100 cars per day which would have recently been an ambitious target below any circumstances. The rapid drop-off successful for what during this period was the manufacturer's simply passenger car model that followed the product quality issues plunged the enterprise into financial difficulties, with losses of second there’s 55 million francs recorded a single year. Survival was in question, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable to all the company's creditors and the firm therefore fell into the hands of the finance institutions. Berliet was nevertheless capable of retain operational control. During the ensuring several years, supported by a sustained recovery successful that in turn reflected a highly effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control above the business from the financial institutions.

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