Flickriver: Most interesting photos from french trucks pool

Berliet had been a French manufacturer of automobiles, buses, trucks and military automobiles among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when ıt had been put into 'administration sequestre' ıt had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 as well as merged with Saviem right new Renault Trucks firm in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his experiments with automobiles inside 1894. Some single-cylinder cars ended up followed in 1900 by a twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte throughout Lyon. Berliet started to create four-cylinder automobiles featured by a honeycomb radiator and metal chassis frame was used rather than wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model to the American Locomotive Company.

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Just before World War I, Berliet offered a array of models from 8 CV to 60 CV. The main models got four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc type (12 CV) ended up being produced between 1910 and 1912. From 1912, six-cylinder models were created upon individual orders merely.The First World War led to a massive increase widely used. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands on the factory's capacity, necessitating major investment in production plant and manufacturer space.In 1915 a four hundred hectare site was purchased between Vénissieux et Saint-Priest so as to build a new key factory.The Berliet CBA grew to be the iconic truck for the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of which were leaving the plant each day. Under license from Renault, Berliet were also creating shells and battle tanks currently. The number of staff employed increased to 3, 150.By 1917 the benefit of annual turnover experienced multiplied fourfold since the beginning of the war, and a new legal structure was deemed correct. The company became this Société anonyme des Automobiles Marius Berliet.After the war the manufacturer reoriented a part of its production back in order to passenger cars, but Berliet nevertheless found themselves with excess volume, as the army was no more buying all the vans the factory could develop, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to create just a single style of truck and a single type of car, which represented a travel from his pre-war industry strategy. The single truck what is the best Berliet focused was the actual 5 ton CBA that had served the country so well during the actual war.

1957 1960 EUCORT 1945 1960 F H 1956 1960 FUN

The passenger car to be produced, exhibited on the Berliet stand at the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern appearance. Marius Berliet was it's unlikely that any to miss a strategy: rather than devote occasion and engineering talent to making a new car for the new decade, he obtained and copied an American Dodge. The Dodge was notoriously robust, and the Berliet content was well received throughout March 1919 when this had its first general public outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high plus the simple disc wheels had been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used from the car's construction was from the same quality as the American steel used for the actual Dodge, and this resulted in series problems for your early customers of your "Berliet Type VB" and serious reputational destruction of the company.

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Flickriver: Most interesting photos from french trucks pool

The factory had been set up to make the "Berliet Type VB" with the rate of 100 cars every day which would have been an ambitious target within any circumstances. The rapid drop-off widely used for what at this point was the manufacturer's merely passenger car model that followed the quality issues plunged the business into financial difficulties, with losses of fifty-five million francs recorded a single year. Survival was in question, and Berliet was put in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to settle all the company's creditors and also the firm therefore fell to the hands of the finance institutions. Berliet was nevertheless able to retain operational control. During the ensuring several years, supported by a sustained recovery in demand that in turn reflected a highly effective model strategy after 1922, Berliet was able in order to his debtors and, in 1929, to regain financial control in the business from the banks.

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