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Berliet has been a French manufacturer regarding automobiles, buses, trucks and military vehicles among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it turned out in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 in addition to merged with Saviem into a new Renault Trucks organization in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his experiments with automobiles throughout 1894. Some single-cylinder cars had been followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte in Lyon. Berliet started to create four-cylinder automobiles featured by way of honeycomb radiator and material chassis frame was used rather than wood. The next year, a model was launched that had been similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model on the American Locomotive Company.

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Previous to World War I, Berliet offered a variety of models from 8 CV to 60 CV. The main models experienced four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc model (12 CV) seemed to be produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders solely.The First World War generated a massive increase sought after. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands around the factory's capacity, necessitating major investment inside production plant and manufacturing area space.In 1915 a 600 hectare site was purchased between Vénissieux et Saint-Priest so as to build a new primary factory.The Berliet CBA became the iconic truck for the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 load Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 ones were leaving the plant every day. Under license from Renault, Berliet were also generating shells and battle tanks currently. The number of staff employed increased to 3, 150.By 1917 the worth of annual turnover acquired multiplied fourfold since the beginning of the war, and a new legitimate structure was deemed correct. The company became the particular Société anonyme des Automobiles Marius Berliet.After the war the manufacturer reoriented part of its production back to be able to passenger cars, but Berliet nevertheless identified themselves with excess volume, as the army was no more buying all the vehicles the factory could produce, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to generate just a single sort of truck and a single form of car, which represented a leaving from his pre-war current market strategy. The single truck which Berliet focused was your 5 ton CBA that had served the nation so well during your war.

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The passenger car to get produced, exhibited on the Berliet stand on the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern physical appearance. Marius Berliet was not just one to miss a trick: rather than devote moment and engineering talent to making a new car for the newest decade, he obtained and cloned an American Dodge. The Dodge was once robust, and the Berliet content was well received with March 1919 when it had its first community outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high as well as the simple disc wheels had been large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the price of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used inside car's construction was on the same quality as the American steel used for this Dodge, and this resulted in series problems for your early customers of the actual "Berliet Type VB" and serious reputational injury to the company.

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The factory had been set up to create the "Berliet Type VB" in the rate of 100 cars daily which would have been recently an ambitious target beneath any circumstances. The rapid drop-off successful for what during this period was the manufacturer's simply passenger car model that followed the quality issues plunged the company into financial difficulties, with losses of fityfive million francs recorded a single year. Survival was in doubt, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable in order to all the company's creditors plus the firm therefore fell into the hands of the banking institutions. Berliet was nevertheless competent to retain operational control. During the ensuring several years, supported by a sustained recovery successful that in turn reflected a powerful model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control in the business from the banking institutions.

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