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Berliet ended up being a French manufacturer regarding automobiles, buses, trucks and military automobiles among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it absolutely was put into 'administration sequestre' it turned out in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired simply by Renault in 1974 and also merged with Saviem right into a new Renault Trucks organization in 1978. The Berliet marque was phased out by 1980.Marius Berliet started their experiments with automobiles with 1894. Some single-cylinder cars were followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte in Lyon. Berliet started to assemble four-cylinder automobiles featured by way of a honeycomb radiator and metal chassis frame was used as opposed to wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the driving licence for manufacturing his model to the American Locomotive Company.

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Prior to World War I, Berliet offered a variety of models from 8 CURRICULUM VITAE to 60 CV. The main models received four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc design (12 CV) seemed to be produced between 1910 and also 1912. From 1912, six-cylinder models were manufactured upon individual orders only.The First World War led to a massive increase successful. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands for the factory's capacity, necessitating major investment throughout production plant and manufacturing plant space.In 1915 a 400 hectare site was acquired between Vénissieux et Saint-Priest in order to build a new primary factory.The Berliet CBA grew to become the iconic truck on the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 ones were leaving the plant every day. Under license from Renault, Berliet were also creating shells and battle tanks at the moment. The number of individuals employed increased to 3, 150.By 1917 the importance of annual turnover got multiplied fourfold since the beginning of the war, and a new appropriate structure was deemed suitable. The company became the particular Société anonyme des Vehicles Marius Berliet.Following war the manufacturer reoriented component of its production back in order to passenger cars, but Berliet nevertheless discovered themselves with excess capacity, as the army was no more buying all the pickup trucks the factory could create, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to produce just a single sort of truck and a single kind of car, which represented a departure from his pre-war industry strategy. The single truck what is the best Berliet focused was the actual 5 ton CBA that had served the world so well during the war.

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The passenger car to become produced, exhibited on the Berliet stand at the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Kind VB" of modern physical appearance. Marius Berliet was it's unlikely that any to miss a trick: rather than devote period and engineering talent to developing a new car for the revolutionary decade, he obtained and duplicated an American Dodge. The Dodge was once robust, and the Berliet replicate was well received in March 1919 when that had its first open public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high along with the simple disc wheels were large, giving the car a nice "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used from the car's construction was of the same quality as the North american steel used for the Dodge, and this resulted in series problems for the early customers of this "Berliet Type VB" and serious reputational destruction of the company.

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The factory ended up set up to generate the "Berliet Type VB" in the rate of 100 cars on a daily basis which would have already been an ambitious target beneath any circumstances. The rapid drop-off popular for what at this stage was the manufacturer's solely passenger car model that followed the product quality issues plunged the company into financial difficulties, with losses of fityfive million francs recorded in a year. Survival was in hesitation, and Berliet was put into judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable to all the company's creditors plus the firm therefore fell in the hands of the finance institutions. Berliet was nevertheless capable to retain operational control. During the ensuring decade, supported by a sustained recovery widely used that in turn reflected an effective model strategy after 1922, Berliet was able to settle his debtors and, in 1929, to regain financial control within the business from the finance institutions.

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