Berliet was a French manufacturer associated with automobiles, buses, trucks and military cars among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' ıt had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by Renault in 1974 along with merged with Saviem in to a new Renault Trucks company in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles with 1894. Some single-cylinder cars were being followed in 1900 with a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte within Lyon. Berliet started to assemble four-cylinder automobiles featured by way of a honeycomb radiator and material chassis frame was used rather then wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards the American Locomotive Company.
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Previous to World War I, Berliet offered a variety of models from 8 CV to 60 CV. The main models acquired four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc type (12 CV) ended up being produced between 1910 and 1912. From 1912, six-cylinder models were made upon individual orders solely.The First World War generated a massive increase in demand. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands around the factory's capacity, necessitating major investment within production plant and manufacturing area space.In 1915 a 400 hectare site was ordered between Vénissieux et Saint-Priest as a way to build a new principal factory.The Berliet CBA evolved into the iconic truck for the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by your French army. During 1916 40 of which were leaving the plant on a daily basis. Under license from Renault, Berliet were also generating shells and battle tanks at this time. The number of personnel employed increased to 3, 150.By 1917 the value of annual turnover got multiplied fourfold since the beginning of the war, and a new lawful structure was deemed correct. The company became the Société anonyme des Vehicles Marius Berliet.As soon as the war the manufacturer reoriented section of its production back to passenger cars, but Berliet nevertheless discovered themselves with excess capacity, as the army was no more buying all the vans the factory could produce, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to make just a single type of truck and a single kind of car, which represented a departure from his pre-war market place strategy. The single truck what is the best Berliet focused was the particular 5 ton CBA that had served the united states so well during the actual war.
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The passenger car to become produced, exhibited on the Berliet stand at the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern visual appeal. Marius Berliet was not merely one to miss a key: rather than devote occasion and engineering talent to possessing a new car for the modern decade, he obtained and ripped an American Dodge. The Dodge was notoriously robust, and the Berliet duplicate was well received with March 1919 when that had its first open outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high as well as the simple disc wheels ended up large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used in the car's construction was from the same quality as the United states steel used for the Dodge, and this resulted in series problems with the early customers of the particular "Berliet Type VB" and serious reputational problems for the company.
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The factory was set up to develop the "Berliet Type VB" with the rate of 100 cars per day which would have been an ambitious target under any circumstances. The rapid drop-off successful for what at this point was the manufacturer's merely passenger car model that followed the high quality issues plunged the small business into financial difficulties, with losses of 55 million francs recorded a single year. Survival was in skepticism, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable to pay off all the company's creditors and the firm therefore fell into your hands of the banks. Berliet was nevertheless capable of retain operational control. During the ensuring decade, supported by a sustained recovery widely used that in turn reflected a powerful model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control in the business from the banking companies.
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