Berliet had been a French manufacturer regarding automobiles, buses, trucks and military vehicles among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it absolutely was put into 'administration sequestre' it was in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by simply Renault in 1974 and merged with Saviem into a new Renault Trucks business in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles in 1894. Some single-cylinder cars were being followed in 1900 by a twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte inside Lyon. Berliet started to create four-cylinder automobiles featured with a honeycomb radiator and metal chassis frame was used rather then wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model to the American Locomotive Company.
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Ahead of World War I, Berliet offered a choice of models from 8 COMPREHENSIVE RESUME to 60 CV. The main models received four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc type (12 CV) ended up being produced between 1910 along with 1912. From 1912, six-cylinder models were manufactured upon individual orders merely.The First World War triggered a massive increase popular. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands on the factory's capacity, necessitating major investment in production plant and factory space.In 1915 a 300 hectare site was purchased between Vénissieux et Saint-Priest in order to build a new principal factory.The Berliet CBA became the iconic truck on the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 of which were leaving the plant every day. Under license from Renault, Berliet were also creating shells and battle tanks presently. The number of individuals employed increased to 3, 150.By 1917 the importance of annual turnover received multiplied fourfold since the start of the war, and a new authorized structure was deemed suitable. The company became the actual Société anonyme des Automobiles Marius Berliet.Following war the manufacturer reoriented portion of its production back to be able to passenger cars, but Berliet nevertheless discovered themselves with excess potential, as the army was no longer buying all the trucks the factory could generate, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to create just a single form of truck and a single kind of car, which represented a journeying from his pre-war marketplace strategy. The single truck on what Berliet focused was the particular 5 ton CBA that had served the media so well during the actual war.
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The passenger car being produced, exhibited on the Berliet stand with the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Kind VB" of modern physical appearance. Marius Berliet was not merely one to miss a key: rather than devote occasion and engineering talent to possessing a new car for the revolutionary decade, he obtained and copied an American Dodge. The Dodge was notoriously robust, and the Berliet backup was well received with March 1919 when it had its first public outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high and the simple disc wheels have been large, giving the car a nice "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used inside car's construction was from the same quality as the American steel used for the particular Dodge, and this resulted in series problems for your early customers of this "Berliet Type VB" and serious reputational injury to the company.
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The factory have been set up to produce the "Berliet Type VB" at the rate of 100 cars each day which would have also been an ambitious target under any circumstances. The rapid drop-off successful for what at this point was the manufacturer's simply passenger car model that followed the quality issues plunged the enterprise into financial difficulties, with losses of fityfive million francs recorded in a year. Survival was in doubt, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to repay all the company's creditors plus the firm therefore fell into the hands of the banking companies. Berliet was nevertheless capable to retain operational control. During the ensuring ten years, supported by a sustained recovery popular that in turn reflected an effective model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control in the business from the banking companies.
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