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Berliet ended up being a French manufacturer of automobiles, buses, trucks and military automobiles among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a new five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired through Renault in 1974 in addition to merged with Saviem in a new Renault Trucks company in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his experiments with automobiles in 1894. Some single-cylinder cars were followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte throughout Lyon. Berliet started to assemble four-cylinder automobiles featured by way of a honeycomb radiator and aluminum chassis frame was used rather then wood. The next year, a model was launched that had been similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model for the American Locomotive Company.

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Previous to World War I, Berliet offered a selection of models from 8 COMPREHENSIVE RESUME to 60 CV. The main models got four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc style (12 CV) has been produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders solely.The First World War triggered a massive increase sought after. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands around the factory's capacity, necessitating major investment throughout production plant and manufacturing facility space.In 1915 a 300 hectare site was obtained between Vénissieux et Saint-Priest so that you can build a new principal factory.The Berliet CBA became the iconic truck within the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of which were leaving the plant everyday. Under license from Renault, Berliet were also producing shells and battle tanks presently. The number of personnel employed increased to 3, 150.By 1917 the price of annual turnover experienced multiplied fourfold since the beginning of the war, and a new appropriate structure was deemed suitable. The company became this Société anonyme des Automobiles Marius Berliet.After the war the manufacturer reoriented component of its production back to passenger cars, but Berliet nevertheless discovered themselves with excess volume, as the army was no more buying all the trucks the factory could develop, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to make just a single form of truck and a single kind of car, which represented a journeying from his pre-war marketplace strategy. The single truck on which Berliet focused was the actual 5 ton CBA that had served the nation so well during the actual war.

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The passenger car to be produced, exhibited on the Berliet stand for the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern visual appeal. Marius Berliet was not one to miss a key: rather than devote moment and engineering talent to making a new car for the newest decade, he obtained and replicated an American Dodge. The Dodge was notoriously robust, and the Berliet content was well received in March 1919 when the item had its first community outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high as well as the simple disc wheels ended up large, giving the car a nice "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used within the car's construction was from the same quality as the American steel used for the particular Dodge, and this resulted in series problems for that early customers of your "Berliet Type VB" and serious reputational damage to the company.

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Dernière édition le 13/03/2016 à 10:24 par guillaume26, édité 2

The factory had been set up to generate the "Berliet Type VB" at the rate of 100 cars on a daily basis which would have been recently an ambitious target underneath any circumstances. The rapid drop-off in demand for what at this stage was the manufacturer's solely passenger car model that followed the high quality issues plunged the enterprise into financial difficulties, with losses of 55 million francs recorded in a year. Survival was in question, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to pay off all the company's creditors as well as the firm therefore fell to the hands of the banking institutions. Berliet was nevertheless capable of retain operational control. During the ensuring few years, supported by a sustained recovery sought after that in turn reflected an effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control within the business from the financial institutions.

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