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Berliet was a French manufacturer of automobiles, buses, trucks and military automobiles among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it absolutely was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired simply by Renault in 1974 and merged with Saviem right into a new Renault Trucks firm in 1978. The Berliet marque was phased out by 1980.Marius Berliet started the experiments with automobiles inside 1894. Some single-cylinder cars were followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte throughout Lyon. Berliet started to create four-cylinder automobiles featured by a honeycomb radiator and metallic chassis frame was used instead of wood. The next year, a model was launched that had been similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model towards American Locomotive Company.

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Previous to World War I, Berliet offered a array of models from 8 CONTINUE to 60 CV. The main models got four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc type (12 CV) was produced between 1910 as well as 1912. From 1912, six-cylinder models were made upon individual orders just.The First World War generated a massive increase successful. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands for the factory's capacity, necessitating major investment in production plant and factory space.In 1915 a four hundred hectare site was ordered between Vénissieux et Saint-Priest so that you can build a new principal factory.The Berliet CBA evolved into the iconic truck within the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 of which were leaving the plant each day. Under license from Renault, Berliet were also creating shells and battle tanks at the moment. The number of individuals employed increased to 3, 150.By 1917 the worth of annual turnover experienced multiplied fourfold since the start of the war, and a new authorized structure was deemed appropriate. The company became the Société anonyme des Autos Marius Berliet.Following the war the manufacturer reoriented part of its production back to be able to passenger cars, but Berliet nevertheless located themselves with excess capacity, as the army was don't buying all the pickup trucks the factory could produce, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to generate just a single style of truck and a single sort of car, which represented a leaving from his pre-war market place strategy. The single truck what is the best Berliet focused was the particular 5 ton CBA that had served the country so well during the particular war.

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The passenger car to get produced, exhibited on the Berliet stand at the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern physical appearance. Marius Berliet was it's unlikely that any to miss a tip: rather than devote moment and engineering talent to possessing a new car for the brand new decade, he obtained and cloned an American Dodge. The Dodge was notoriously robust, and the Berliet duplicate was well received within March 1919 when this had its first general public outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high along with the simple disc wheels had been large, giving the car a nice "no nonsense" look. Particularly attractive was the price of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used inside the car's construction was from the same quality as the American steel used for the particular Dodge, and this resulted in series problems for your early customers of the "Berliet Type VB" and serious reputational harm to the company.

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The factory were being set up to produce the "Berliet Type VB" at the rate of 100 cars every day which would have recently been an ambitious target below any circumstances. The rapid drop-off in demand for what during this period was the manufacturer's solely passenger car model that followed the quality issues plunged the enterprise into financial difficulties, with losses of second there’s 55 million francs recorded in a year. Survival was in skepticism, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable to all the company's creditors and the firm therefore fell in the hands of the banking companies. Berliet was nevertheless capable to retain operational control. During the ensuring ten years, supported by a sustained recovery widely used that in turn reflected an effective model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control within the business from the finance institutions.

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