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Berliet had been a French manufacturer involving automobiles, buses, trucks and military motor vehicles among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a new five-year period from 1944 to 1949 when it was put into 'administration sequestre' it turned out in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by simply Renault in 1974 along with merged with Saviem right into a new Renault Trucks firm in 1978. The Berliet marque was phased out by 1980.Marius Berliet started their experiments with automobiles inside 1894. Some single-cylinder cars have been followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte with Lyon. Berliet started to create four-cylinder automobiles featured by a honeycomb radiator and material chassis frame was used rather then wood. The next year, a model was launched that had been similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model on the American Locomotive Company.

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Prior to World War I, Berliet offered a selection of models from 8 CV to 60 CV. The main models received four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc design (12 CV) was produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders only.The First World War resulted in a massive increase popular. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands on the factory's capacity, necessitating major investment with production plant and manufacturing area space.In 1915 a 300 hectare site was obtained between Vénissieux et Saint-Priest to be able to build a new principal factory.The Berliet CBA started to be the iconic truck around the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of which were leaving the plant everyday. Under license from Renault, Berliet were also producing shells and battle tanks presently. The number of personnel employed increased to 3, 150.By 1917 the worth of annual turnover experienced multiplied fourfold since the start of the war, and a new appropriate structure was deemed appropriate. The company became this Société anonyme des Motor vehicles Marius Berliet.Following the war the manufacturer reoriented portion of its production back to passenger cars, but Berliet nevertheless observed themselves with excess potential, as the army was will no longer buying all the vans the factory could generate, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to generate just a single style of truck and a single sort of car, which represented a leaving from his pre-war current market strategy. The single truck on which Berliet focused was your 5 ton CBA that had served the united states so well during the actual war.

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The passenger car to get produced, exhibited on the Berliet stand in the 15th Paris Motor Demonstrate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern visual appeal. Marius Berliet was not just one to miss a trick: rather than devote period and engineering talent to possessing a new car for the newest decade, he obtained and duplicated an American Dodge. The Dodge was once robust, and the Berliet duplicate was well received within March 1919 when that had its first open public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high along with the simple disc wheels had been large, giving the car a nice "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in April 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used in the car's construction was on the same quality as the North american steel used for this Dodge, and this resulted in series problems for your early customers of the particular "Berliet Type VB" and serious reputational problems for the company.

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The factory was set up to develop the "Berliet Type VB" on the rate of 100 cars every day which would have been recently an ambitious target underneath any circumstances. The rapid drop-off sought after for what during this period was the manufacturer's simply passenger car model that followed the standard issues plunged the business into financial difficulties, with losses of fifty-five million francs recorded in a year. Survival was in doubt, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to settle all the company's creditors and the firm therefore fell in to the hands of the banks. Berliet was nevertheless competent to retain operational control. During the ensuring 10 years, supported by a sustained recovery successful that in turn reflected an effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control on the business from the financial institutions.

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