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Berliet seemed to be a French manufacturer associated with automobiles, buses, trucks and military autos among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it turned out in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired through Renault in 1974 and merged with Saviem into a new Renault Trucks corporation in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his or her experiments with automobiles within 1894. Some single-cylinder cars ended up followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte throughout Lyon. Berliet started to build four-cylinder automobiles featured by a honeycomb radiator and steel chassis frame was used rather than wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model towards American Locomotive Company.

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Ahead of World War I, Berliet offered a choice of models from 8 CV to 60 CV. The main models had four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc model (12 CV) was produced between 1910 as well as 1912. From 1912, six-cylinder models were made upon individual orders just.The First World War concluded in a massive increase sought after. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands within the factory's capacity, necessitating major investment throughout production plant and manufacturing plant space.In 1915 a 500 hectare site was purchased between Vénissieux et Saint-Priest so that you can build a new major factory.The Berliet CBA grew to become the iconic truck around the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by the particular French army. During 1916 40 advisors were leaving the plant every day. Under license from Renault, Berliet were also generating shells and battle tanks presently. The number of personnel employed increased to 3, 150.By 1917 the value of annual turnover received multiplied fourfold since the start of the war, and a new authorized structure was deemed correct. The company became the particular Société anonyme des Autos Marius Berliet.Following the war the manufacturer reoriented part of its production back in order to passenger cars, but Berliet nevertheless found themselves with excess capacity, as the army was will no longer buying all the vehicles the factory could produce, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to provide just a single form of truck and a single sort of car, which represented a starting from his pre-war current market strategy. The single truck what is the best Berliet focused was the 5 ton CBA that had served the country so well during the particular war.

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The passenger car to get produced, exhibited on the Berliet stand at the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern look. Marius Berliet was probably none to miss a technique: rather than devote time and engineering talent to possessing a new car for the new decade, he obtained and replicated an American Dodge. The Dodge was famously robust, and the Berliet replicate was well received with March 1919 when it had its first open public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high as well as the simple disc wheels have been large, giving the car a nice "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in April 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used within the car's construction was from the same quality as the Us steel used for this Dodge, and this resulted in series problems with the early customers of the particular "Berliet Type VB" and serious reputational destruction of the company.

BERLIET 944 1935 BourseExpo 2012 du Club RAVERA / 6A. A

1903 Berliet « Berliet « Berliet « Our Pictures www

The factory have been set up to produce the "Berliet Type VB" on the rate of 100 cars each day which would have been an ambitious target under any circumstances. The rapid drop-off popular for what at this point was the manufacturer's simply passenger car model that followed the quality issues plunged the business into financial difficulties, with losses of fifty-five million francs recorded available as one year. Survival was in skepticism, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable in order to all the company's creditors and the firm therefore fell to the hands of the banking companies. Berliet was nevertheless capable of retain operational control. During the ensuring 10 years, supported by a sustained recovery popular that in turn reflected a simple yet effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control above the business from the banks.

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